World Press King Rupert Keith Murdoch Life in Brief
He came to the world in Melbourne as the son of a Scottish family. His father Keith is known as one of the forerunners of Australian journalism. Rupert grew up in his family's farm Cruden. The children of the elite group, Geelong Grammar, went on to study at school and undertook the editorial of the student journal at the age of 16. After graduating from the Melbourne Herald, he studied history and political economy in Oxford and completed his studies in 1953. After the death of his father Murdoch in Adelaide News Ltd. a small publishing house.
Murdoch, the publishing house's 23-year-old publisher, managed to significantly increase the circulation of newspapers "Adelaide News" and "Sunday Mail" until 1955. Other newspapers began to grow their publishing house by buying on the basis of credit. To buy new newspapers and pay the borrowed money, it was necessary to increase sales very quickly. This was achieved by turning to boulevard journalism. The magazines featured sensations in newspapers, sex and crime news.
Murdoch entered the radio sector in 1957 through partnerships. A year later, after getting the license for Channel 9, the first television station in Adelaide, and three private providers, he tried to enter Sydney's highly competitive newspaper market from 1960 onwards. Thanks to the new scandal newspaper "Daily Mirror", "Sunday Mirror" and "Truth" (News), News Ltd. the company became Australia's fourth largest publishing house.
Even though the infrastructure needed for the trade was not sufficiently developed, the prestige project in the 60's was a daily newspaper set up around the principle. The newspaper "Australian" (25,000 circulation) started "seriously" was one of the only jobs that Murdoch hurt. Murdoch, a child of his first marriage, was married to reporter Anna Maria Torv in 1967 and had three children.
In 1964 Murdoch signed several associates in New Zealand and Hong Kong. By the end of the '60s, the crises began to enter the media market of Great Britain. "News of the World", traditionally affiliated, managed to make a very profitable impression with the 1969 newspaper "The Sun" after buying the largest London market newspaper of its time. Murdoch raised circulation from 650,000 to 4 million thanks to new marketing strategies (such as sex bombs on the third page of the Bingo game), making it the UK's best-selling daily newspaper.
After the biggest fiasco of the publishing career, when he took the oldest American newspaper "New York Post", which cost him several million dollars a year, the press initiatives in America were mostly directed at local newspapers and eventually left them. The new target was to enter the American television market. For this purpose, it was necessary for Murdoch to accept American citizenship in 1985. He first bought a television company called SkyBand, which had satellite stations and seven local publishers called Metromedia, then bought 20th Century Fox and merged them into a TV broadcast chain called Fox Television.
Taking the Sky Channel Murdoch has the first European satellite channel. This broadcast station was later divided into four channels (Sky One, Sky News, Sky Movies, Eurosport).
Murdoch moved to headlines for the London newspaper "Times" (since 1981), a highly respected newspaper that has been in existence for a long time since 1981, moving the production site from Fleet Street to the center of Wapping, a port town protected by barbed wire. When the unions refused to move here and prepared for the war, Murdoch ended the work of 5,500 workers and held unorganized printers and serials.
Although economically successful in reducing the number of staff and operating costs, Murdoch spent 13 months in mass demonstrations, street-fighting and constant strikes, after the British economy history as a prototype of the cold-headed businessman and union enemy.
Murdoch set up a kind of press monopoly in Australia. Murdoch, who also received the "Today" newspaper in the UK, dominated nearly one-third of the market here. Triangle Publications (also included in the TV Guide) became the largest magazine publisher in the US. Murdoch's long-term debts amounted to about 11 billion DM at the beginning of the 90's due to the purchase amounts and TV losses.
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